July 2008- Early Idea
Envisioned ecommerce / marketplace disruption of direct selling industry.
2010- First Attempt
Launch horizontal portfolio of ecommerce brands.
2013- Second Attempt
Launch omni-channel single brand called JewelScent.
May 2015- Pivot
Start building the Gemstra Backoffice platform.
May 2017- Alpha
Gemstra Boutiques - centralized Merchant with decentralized Sellers and Brands.
June 2017- Expand Vision
Gemstra Token - economy to truly decentralize social selling economy.
July 2017- Beta
Gemstra Boutiques August 2017 Add 7 Brands to Gemstra Boutiques.
September 2017- Proof of Concept
Smart contract economy to transact retail sales between Seller > Merchant > Brand on ERC20.
October 2017- Proof of Concept
Customizable multi-level economics.
June 2018- Broker-Dealer / Legal
Established Broker - Dealer engagement with Entoro for STO offering and finalized legal for private Token Subscription Agreement and ICO.
July 2018- Pre-ICO
Prepare/Launch pre-sale for GMS token.
October 2018 - GMS Token
Add GMS Token support at checkout layer + Seller GMS withdrawal for commissions.
November 2018- Public ICO
Prepare/Launch public sale for GMS token.
December 2018- End ICO
Completion of the Public Sale/Distribution of tokens.