Binance, a cryptocurrency exchange platform, has partnered with Khaby Lame, the most popular TikTok creator, to promote Web3. The influencer would represent the exchange as a global brand ambassador while dispelling myths about the blockchain and cryptocurrency industries.

https://twitter.com/binance/status/1542432876511338497
<h2>Lame has 142 Million Followers on TikTok</h2>
With his videos calling out DIY content creators who overcomplicate things, Khaby Lame gained 142 million followers on the social media platform TikTok and quickly became popular. He performs his signature move of raising both of his palms as he offers humorous life tips that make things simpler. Lame claims that his collaboration with Binance "aligns wonderfully" with what he typically does: simplify and make complex situations enjoyable.
<blockquote>He added, <em>"I consider my followers as my family, and I am always looking for new challenges and interesting content to share with them,"</em></blockquote>
The TikTok star's onboarding into Binance continues the company's efforts to collaborate with well-known celebrities. Additionally, Binance and football star <a href="https://www.cryptoknowmics.com/news/binance-signs-football-superstar-ronaldo-for-exclusive-nft-partnership/" target="_blank" rel="noopener">Cristiano Ronaldo</a> teamed up last week to offer his followers to the Web3 space via <a href="https://www.cryptoknowmics.com/news/matrixport-launches-warm-and-cold-custody-services-for-nfts/" target="_blank" rel="noopener">NFTs</a>. The Web3 mobile phone concept was just given a sneak peek by Solana (SOL). And will simultaneously release the device and the network's mobile stack for Web3 developers. The community's responses to the news ranged from approving the release to raising concerns about the <a href="https://solana.com/" target="_blank" rel="nofollow noopener">Solana network</a>.

Binance Partners With Khaby Lame To Drive Web3 Adoption

Binance, a cryptocurrency exchange platform, has partnered with Khaby Lame, the most popular TikTok creator, to promote Web3.

Usha is a diehard crypto enthusiast and has been actively writing on different facets of the blockchain and crypto world. She has authored many research articles on cryptocurrency and aims to provide informational and quality content to readers. She firmly believes that crypto has a great potential to redefine the world of finance and blockchain.

Binance Partners With Khaby Lame To Drive Web3 Adoption

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