With the Socios.com Fan Token, AS Monaco Joins the Crypto Blitz

Shumaila  |  Nov 25, 2021

AS Monaco, a professional football club based in Monaco that competes in Ligue 1, the top tier of French football, has announced a partnership with Chiliz, a global blockchain provider for the sports industry, to create new Fan Tokens that will be unveiled via fan engagement and reward app Socios.com.

AS Monaco Introduces Fan Token With the Socios.com

AS Monaco is the newest of Europe's top Big 5 league clubs to announce the introduction of a fan token on the Chiliz blockchain through Socios.com.

The $ASM Fan Token's debut date, as well as the price and amount of tokens released, will be announced "shortly," according to the club.

Holders of Fan Tokens will be able to vote in polls, receive VIP prizes, participate in unique promotions, and use AR-enabled features, games, and competitions. The tokens can be traded.

AS Monaco's vice-president and CEO, Oleg Petrov said: “As part of the Club’s digital development, finding new forms of engagement with our international fan community is a priority. The creation of the $ASM Fan Token offers this opportunity to interact with our fans in a different way, allowing them to enjoy new experiences.”
Chiliz and Socios.com CEO Alexandre Dreyfus said: “Fan Tokens will enable the club to connect with their extensive global community of fans like never before, giving their fans the opportunity to benefit from unprecedented engagement and reward opportunities on Socios.com.”

Going Digital Becomes a Fad with Football Sports Club

The $ASM Fan Token will let AS Monaco fans participate in games, competitions, and quizzes where they may compete against other fans from around the world in global leader boards. It will also give access to AS Monaco club-related content and Socios.com's geolocation-based augmented reality (AR) feature 'Token Hunt,' as well as the possibility to earn real-life and digital club-related incentives and bonuses.

Furthermore, Socios.com will become a part of AS Monaco's "total digital communications strategy," with the goal of assisting the club in growing its social media profile.

Socios.com has partnered with over 100 major sporting organizations, including FC Barcelona, Inter Milan, Juventus, Napoli, AS Roma, Valencia, Manchester City, and Arsenal, as well as leading European football teams Paris Saint-Germain (PSG), FC Barcelona, Inter Milan, Juventus, Napoli, AS Roma, Valencia, Manchester City, and Arsenal.

PSG became the first sports team to join Socios.com in 2018. When Lionel Messi moved from FC Barcelona to PSG in August, the French club announced that part of his "welcome package" would be paid in $PSG Fan Tokens.

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