Mobile gaming company Zynga ZNGA +1.3 percent appointed its first leader to head a new blockchain-based game business, published its first title on social-media behemoth <a href="https://www.cryptoknowmics.com/news/youclout-the-tiktok-like-decentralized-platform-looking-to-revolutionize-social-media/">TikTok</a>, and posted record Q3 revenue, up 40 percent over the same time in 2020.

The business updated its full-year expectations, saying it would have record yearly financial performance and its <a href="https://www.inkl.com/news/zynga-gets-into-blockchain-tiktok-gaming-amid-record-q3-revenue">biggest-ever </a>mobile viewership. 
<h2>Zynga Decides to Push for Blockchain Gaming Through TikTok</h2>
Though the firm is pushing into cross-platform gaming, it largely earns money from ad-based online and mobile games, driven by two No. 1 “hypercasual” releases launched by 2020 acquisition Rollic.

“Overall, we're expecting low double-digit topline growth and increasing net cash flow in 2022, thanks to strong momentum across key growth drivers,” the business wrote in an investor letter. “Additionally, we expect a considerable increase in operating margins over the next three years, which will help us get closer to our long-term objective...”
<h2>The Cassidy Lore Campaign in Overwatch will begin on November 9th</h2>
The firm announced revenue of $705 million, up 40 percent credit to advertising performance compared to the corresponding time in 2020. Total bookings also reached a business record, at $668 million, up 6 percent of 2020.

Daily active users on mobile phones increased by 21% to 38 million, while monthly active users increased by 120 percent to 183 million. The firm also recorded a loss of $42 million, with an adjusted EBITDA of $197 million. Both numbers indicated considerable improvement above third quarter 2020 performance.

Zynga Expands into Blockchain and TikTok Gaming Amid Record Q3 Revenue 

Zynga appointed its first leader to head a new blockchain-based gaming business, published its first title on social-media behemoth TikTok.

Gitumani is a blockchain enthusiast as she keeps a tab on the recent happenings pertaining to the crypto industry. She aims to provide quality content in blockchain and crypto domain. She is a financial content writer too and has worked on several financial projects related to the stock market news, fundamental research, and technical analysis for several websites.

Zynga Expands into Blockchain and TikTok Gaming Amid Record Q3 Revenue

Top Picks