Apple executives have recently demoed its upcoming AR/VR headset device to the company’s board of directors. This is a good indicator that the project is at an ‘advanced stage’ and that a public product launch is imminent.
<h2><strong>Apple Inching Close to AR/VR Launch</strong></h2>
Apple’s  board of directors, which meets at least four times a year, got a demonstration of the company’s yet-to-be launched AR/VR headset during a meeting last week, according to <a href="https://www.bloomberg.com/news/articles/2022-05-19/apple-shows-headset-to-board-in-sign-it-s-reached-advanced-stage" target="_blank" rel="noopener">Bloomberg</a>, citing "people with knowledge of the matter."

Per Bloomberg, the company wants to unveil the headset as early as the end of this year or sometime next year and get it to consumers in 2023.

It represents the company’s first major new product category since the Apple Watch in 2015 and would leap the tech giant into a still-nascent industry, one currently dominated by Facebook’s Meta Platforms.
<h2><strong>Racing To Virtual World Applications</strong></h2>
Apple has also been developing an operating system (dubbed rOS) to go with the mixed reality headset.

The company seems to be closer to moving products to market geared toward virtual world applications. Other major players in AR and VR include Facebook’s Meta which<a href="https://www.cryptoknowmics.com/news/meta-opens-its-first-physical-store-in-metaverse-push/"> announced</a> last month it will be opening a physical store to sell hardware products for the metaverse.

Apple's Board of Directors Gets Demo on AR/VR Headset

Apple executives have recently demoed its upcoming AR/VR headset device to the company’s board of directors.

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Apple's Board of Directors Gets Demo on AR/VR Headset

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